SELF STORAGE SALES TRAINING
This training is for anyone who works with sales in the self-storage industry. It is great as a foundational course, if you are new to the industry. But it is equally relevant to people who already have experience selling self-storage and who want to up their skills. This course combines the foundations of sales with some cutting-edge insights into how to sell successfully.
Training Details
Module 1
Date: 26 January 2021 (Tue)
Time: 15:00 - 17:00 (HK time, GMT+8)
Module 2
Date: 27 January 2021 (Wed)
Time: 15:00 - 17:00 (HK time, GMT+8)
Module 3
Date: 28 January 2021 (Thu)
Time: 15:00 - 17:00 (HK time, GMT+8)
Additional Follow up Session + Q&A
Date: 10 February 2021 (Wed)
Time: 15:00 - 16:00 (HK time, GMT+8)
Venue: ZOOM Conference
Language: English
Remarks:
1. Training details are subject to change and SSAA reserves the right to amend as required right up to and during the event.
2. For any queries, contact Heily Lai (heilylai@selfstorageasia.org).
Module 1
Learn a simple sales model that you can use for closing sales and handling objections.
How to build trust in the sales situation.
Which questions to ask when in order to maximise your chances of closing the sale.
How to use discounts to maximize revenue and sales.
How to change your mindset around sales, if this is getting in your way.
Module 2
The Four Customer Types, based on the world-renowned DISC behavioral profiling system.
How to identify the four customer types in less than 60 seconds, even if all you have to go by is an email.
All the Dos and Don’ts for each customer type, so that you can adapt your pitch to each customer you encounter.
Learn how to deal with the different customer types both in writing, on the phone and in person.
Module 3
How to handle objections to win the sale.
How to prepare for and handle outgoing phone calls.
How to get your environment to help you sell.
How to keep your sales performance high over time.
Some useful sales statistics to track for yourself to improve performance.
Christel Land
Founder, Clover Four
Europe #1 Self Storage Sales Expert
Christel has over 13 years’ experience in the self-storage industry, both as an operator and as a supplier. She has specific experience in marketing strategy, IT and management. She is the author of ‘The Cutting Edge of Self-Storage’ book series, with the first release in 2019 of ‘Sales & Service’. She is also a regular trainer and speaker for the European self-storage associations. She usually speaks on topics relating to sales, marketing, leadership and business growth. She does this drawing on her extensive professional and educational background in the growth of small and medium sized businesses.
Feedback from our members:
“It has been an awesome experience. So rich in information and tip and tricks. So refreshing to be getting sales advice that is focused on the self-storage industry and not generic sales advice…
DOUBLE THUMBS UP!”
“Thank you Christel! During these three days, this is a good sales training program that helps us to review and recap develop sales skills and techniques needed to approach cold leads, create new sales opportunities, close deals, and build rapport with clients and customers.”
“It is marvellous, especially at topic of discovering bird behaviour. Now I know I’m a super Eagle. But I think I need to tone down my slightly eagle behaviour in order to close more sales.”